How has LEGO adapted its product offerings to cater to both younger children and adult enthusiasts, and what role do themes like Star Wars, Harry Potter, and Technic play in their strategy?

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on July 29 2025 at 05:18 PM in LEGO

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How has LEGO adapted its product offerings to cater to both younger children and adult enthusiasts, and what role do themes like Star Wars, Harry Potter, and Technic play in their strategy?