It starts with a 15-second clip. A creator unboxes a glittering vintage Polly Pocket, showcases a thrifted rare VHS tape, or discovers a discontinued plushie from the early 2000s. The video explo...
How Social Media Is Fueling New Collecting Trends
🎥 Likes, Shares… and Suddenly It’s a Grail Item
Remember when Beanie Babies were just toys… until they weren’t?
In 2025, we’re witness...
🌐 A Shift in the Collector’s Mindset: Digital, Diverse, and Driven by Hype
Today’s Gen Z collectors aren't waiting for auctions or mailing lists—they're discovering collectibles through TikT...
A Deep Dive into Instagram, TikTok, and Online Communities
The digital age has transformed the way people connect, discover, and share their passions. For collectors, social media platforms lik...
Collecting in the Age of Algorithms
What do Stanley cups, Squishmallows, and holographic Pokémon cards have in common?They all went viral overnight—not in dusty collector’s forums, but on platfo...
